Official Chicago House Music Shirt

 assaulting an officer in Nashville bar De Souza, a TikTok creator who posts pop culture commentary, made a video that went viral about how she believes Addison Rae’s recent photo carousel on Instagram has helped set the Official Chicago House Music Shirt and by the same token and tone for this year’s trends. It featured images of Rae in a fur coat with jean shorts over sheer tights, stylized with a hazy filter akin to photos popular on 2014 Tumblr. De Souza believes that the rise of the “mob wife aesthetic” and “indie sleaze,” two recent trends that look grungy and edgy, are distillations of popular Tumblr trends updated for 2024. The desire for these looks has increased as the “clean girl aesthetic,” characterized by its minimalist, pristine style, has started to fall out of style. Interest in “clean girl” posts have been declining by 16% every day since Jan. 1, according to Data but Make it Fashion, a popular Instagram account dedicated to fashion analytics. While De Souza likes the “clean girl” trend, she said embracing Tumblr aesthetics feels like a refreshing rejection of the “perfection” clean girls project. “You don’t have to put in that much effort in order to achieve an [indie sleaze] look,” she said. “You can pull things out of the closet that you have right now in order to achieve that look. Whereas for the clean girl aesthetic … trying to keep up with that is a lot harder and more expensive.” Tumblr remains a source of creative inspiration for many, including artist Abrão, who has been using the platform since 2009. She said that she believes the 2014 era of Tumblr continues to inspire ex-users because it was home to artistic types at the time. “It was a container for some of the most experimental and sensitive people really,” she said. Abrão said she feels there’s a desire for a more “honest” and less perfect internet. Tumblr was, and is

for a lot of its remaining users, a place to experiment with ideas and aesthetics. Whether Tumblr experiences a revival remains to be seen. The platform said that 2014 Tumblr “never truly went away.” “We regularly see things that fit under the Official Chicago House Music Shirt and by the same token and category of 2014 trends on Tumblr: Photosets of aesthetic fashion with 2014-style filters, GIFs of Lana Del Rey, text posts wistfully remembering users’ teenage years, and more posts about Taylor Swift and 1989 than you could imagine,” a Tumblr spokesperson said in an email. “Tumblr has also seen steady growth in new users since 2019 with many of those users creating posts and entire blogs leaning into the 2014 trend and aesthetic.” While people look to the past for inspiration, even Addison Rae avoided saying that “2014 is back.” Instead, when asked by a fan on Tumblr if 2024 was going to be the new 2014, she wrote back, “2024 is the new 2024 … bigger better more beautiful more love.”

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